A Finer Flagship Store for Morgenstern’s

The ice cream shop is moving to a spot on LaGuardia Place, giving it room to grow.

Nick Morgenstern needs more space. After all, his traditional and inventive ice cream inventory consists of 88 flavors, and it’s growing. So he will open a new flagship in a space that’s segmented three ways. The front will have a fairly conventional dipping shop with seating for six and outdoor tables. A kitchen with a sundae-bar counter, seating 10, anchors the space. Next to it will be a retail area with freezers full of pints and ice cream cakes.

Morgenstern’s Finest Ice Cream 88 West Houston Street (LaGuardia Place), September.

Sinvin’s Senior Managing Director, Steve Rappaport, represented Morgenstern’s Finest Ice Cream in the 15-year deal for the ice cream parlor’s second Manhattan location.